{"title":"Beauty of Joseon","description":null,"products":[{"product_id":"beauty-of-joseon-glow-replenishing-rice-milk-150ml","title":"Beauty of Joseon Glow Replenishing Rice Milk (150ml)","description":"\u003cul\u003e\n\u003cli\u003eDual-Layer Formula: Strong sebum control and soft hydration. Shake well to mix the water and emulsion layers. The milky texture ensures deeper care and nourishment. Suitable for oily, sensitive, and combination skin types.\u003c\/li\u003e\n\u003cli\u003eNutrient-Rich Ingredients: Contains amino acids, as well as vitamins B and D from ingredients including rice extract and panthenol, to help replenish and nourish the skin.\u003c\/li\u003e\n\u003cli\u003eMoisture Barrier: Creates a barrier with rice-derived ingredients to help protect the skin from external factors. This moisture barrier also helps balance pores.\u003c\/li\u003e\n\u003cli\u003eNourishing Formula: Rice amino acids and proteins from rice cells and callus are included to help nourish and hydrate the skin.\u003c\/li\u003e\n\u003cli\u003eGreat Gift: Ideal for grandparents, moms, dads, girlfriends, and boyfriends as a birthday gift or for special occasions. Present your loved ones with Beauty of Joseon Replenishing Rice Milk.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":41667059122262,"sku":"","price":11999.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0577\/1709\/6534\/files\/61z5UTHEwmL.-AC_UF1000_1000_QL80_FMwebp.webp?v=1748325208"},{"product_id":"beauty-of-joseon-deep-glow-serum-alpha-arbutin-rice-eye-pads","title":"Beauty of Joseon Deep Glow Serum Alpha-Arbutin Rice + Eye Pads","description":"\u003cp\u003eSkin type: All\u003c\/p\u003e\n\u003cp\u003eScent: Rice\u003c\/p\u003e\n\u003cp\u003eSkin tone: All\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDeeply moisturize and nourish the skin\u003c\/li\u003e\n\u003cli\u003eIncludes rice extract, alpha arbutin, and niacinamide\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":41667068461142,"sku":"","price":7500.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0577\/1709\/6534\/files\/510rRZUDoJL.-AC_UF1000_1000_QL80_FMwebp.webp?v=1748325207"},{"product_id":"beauty-of-joseon-green-plum-refreshing-toner-aha-bha","title":"Beauty of Joseon Green Plum Refreshing Toner : AHA + BHA 150ML","description":"\u003cp\u003eWhat it is\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe natural rhythm of our skin involves a 28-day cycle of cell regeneration and exfoliation. If this process is hindered by dead skin cells clogging our pores, it can lead to inflammation and dull skin tone.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eWith this in mind, we've formulated a gentle, lightweight toner to help sweep away residual dead skin cells and sebum that may linger post-cleansing.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eAt the heart of our toner is the power of plum, a long-standing herbal remedy, now harnessed for its cosmetic benefits in skin texture care and dead cell removal. Working in harmony with mung bean extract—a skin-soothing powerhouse—and the chemical exfoliants AHA and BHA, this toner is all set to revitalize your skin's natural glow.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eDaily Exfoliating Toner\u003c\/p\u003e\n\u003cp\u003eGreen Plum Toner is ideal for use in the morning and evening during the first step of skin care to wipe away residual waste and smooth out the skin texture. After sufficiently moistening a cotton pad with toner, gently wipe the skin from the inside to the outside. It not only cleans up waste but also enhances the skin condition to facilitate better absorption of follow-up skin care products.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":41732544757846,"sku":"","price":6800.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0577\/1709\/6534\/files\/Screenshot-20240905_134500_Chrome.jpg?v=1748325181"},{"product_id":"beauty-of-joseon-glow-serum-propolis-niacinamide","title":"Beauty of Joseon GLOW SERUM : PROPOLIS + NIACINAMIDE - STANDARD","description":"\u003cp\u003e\u003cstrong\u003eWhat it is:\u003c\/strong\u003e Serum from Beauty of Joseon.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eTargeted treatment step\u003c\/li\u003e\n\u003cli\u003eLightweight layer that absorbs easily\u003c\/li\u003e\n\u003cli\u003eUse consistently for best results\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply 2–3 drops after toner. Follow with moisturizer.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAuthenticity:\u003c\/strong\u003e 100% authentic. Imported from Korea. Patch test recommended.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA cushiony smoothing serum with niacinamide and propolis extract that helps refine pores, hydrate, and calm reactive skin for a glassy glow.\u003c\/span\u003e\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"STANDARD","offer_id":43872411713622,"sku":"8809657114960","price":5599.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0577\/1709\/6534\/files\/IMG-0754.jpg?v=1770071584"},{"product_id":"beauty-of-joseon-relief-sun-rice-probiotics","title":"Beauty of Joseon RELIEF SUN : RICE + PROBIOTICS","description":"\u003cp\u003e\u003cstrong\u003eWhat it is:\u003c\/strong\u003e Sunscreen from Beauty of Joseon.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSPF50+ PA++++ daily UV protection\u003c\/li\u003e\n\u003cli\u003eMoisturizer-like finish with no visible white cast\u003c\/li\u003e\n\u003cli\u003eHelps keep skin feeling calm and hydrated\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eKey ingredients: Rice extract + fermented grain\/probiotic complex.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply as the last step of AM skincare. Reapply every 2–3 hours when outdoors.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAuthenticity:\u003c\/strong\u003e 100% authentic. Imported from Korea. Patch test recommended.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOur iconic best seller that took over TikTok. Treat your skin to this creamy-yet-lightweight sunscreen with rice extract that comfortably hydrates for a non-sticky application and leaves your complexion dewy, bouncy, and bright\u003c\/span\u003e\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"50ML","offer_id":43872411746390,"sku":"8809782555508","price":6199.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0577\/1709\/6534\/files\/IMG-0759.jpg?v=1770071692"},{"product_id":"beauty-of-joseon-relief-sun-aqua-fresh-rice-b5","title":"Beauty of Joseon RELIEF SUN AQUA FRESH RICE + B5","description":"\u003cp\u003e\u003cstrong\u003eWhat it is:\u003c\/strong\u003e Sunscreen from Beauty of Joseon.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDaily UV protection for face\u003c\/li\u003e\n\u003cli\u003eComfortable texture for reapplication\u003c\/li\u003e\n\u003cli\u003ePairs well under makeup\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply as the last AM step. Reapply through the day.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAuthenticity:\u003c\/strong\u003e 100% authentic. Imported from Korea. Patch test recommended.\u003c\/p\u003e\n\u003cp\u003eFor those who loved our Relief Sun but found it a bit too rich, introducing Relief Sun Aqua-fresh. This new formula is crafted with rice seed water and panthenol to deliver refreshing hydration while safeguarding your skin from harmful UV rays and environmental stressors. Designed for those who prefer a sheer, non-greasy finish, Relief Sun Aqua-fresh provides the same benefits as the original Relief Sun—no white cast, no stickiness—plus enhanced hydration and a quick-absorbing, dewy finish.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eHydrating \u0026amp; Calming UV Defense\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eEnriched with nourishing rice seed water and soothing panthenol, this sunscreen not only protects but also revitalizes skin stressed by UV exposure and heat.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eFast-Absorbing Lotion Texture\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eLike our original Relief Sun, Aqua-fresh features a watery, fast-absorbing texture that blends seamlessly into the skin without leaving a white cast or greasy residue. The lightweight formula ensures a fresh finish, even with multiple layers.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"50ML","offer_id":43872411779158,"sku":"8809968130277","price":6199.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0577\/1709\/6534\/files\/IMG-0764.jpg?v=1770071766"},{"product_id":"beauty-of-joseon-revive-eye-serum-ginseng-retinal","title":"Beauty of Joseon REVIVE EYE SERUM : GINSENG + RETINAL","description":"\u003cp\u003e\u003cstrong\u003eWhat it is:\u003c\/strong\u003e Serum from Beauty of Joseon.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eTargeted treatment step\u003c\/li\u003e\n\u003cli\u003eLightweight layer that absorbs easily\u003c\/li\u003e\n\u003cli\u003eUse consistently for best results\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply 2–3 drops after toner. Follow with moisturizer.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAuthenticity:\u003c\/strong\u003e 100% authentic. Imported from Korea. Patch test recommended.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA powerful Korean eye cream with a fast-absorbing serum texture that helps target the look of wrinkles, brighten, and hydrate for firmer-looking refreshed under eyes. \u003c\/span\u003e\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"30ML","offer_id":43872411811926,"sku":"8809738316146","price":5599.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0577\/1709\/6534\/files\/IMG-0768.png?v=1770071833"},{"product_id":"beauty-of-joseon-revive-under-eye-patch","title":"Beauty of Joseon REVIVE UNDER EYE PATCH -","description":"\u003cp\u003e\u003cstrong\u003eWhat it is:\u003c\/strong\u003e Eye Patch from Beauty of Joseon.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eQuick under-eye refresh\u003c\/li\u003e\n\u003cli\u003eHydrates and smooths the look of tired eyes\u003c\/li\u003e\n\u003cli\u003eGreat before makeup\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply patches on clean skin for 10–20 minutes, remove, then pat in essence.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAuthenticity:\u003c\/strong\u003e 100% authentic. Imported from Korea. Patch test recommended.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA rejuvenating hydrogel eye patch infused with ginseng water, retinal, and pearl glow to visibly firm, \u003c\/span\u003e\u003cspan data-teams=\"true\"\u003eunder-eye clarity Improvement\u003c\/span\u003e\u003cspan\u003e, and smooth wrinkles, puffiness, and dark circles.\u003c\/span\u003e\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"60EA","offer_id":43872411844694,"sku":"8809968132523","price":6700.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0577\/1709\/6534\/files\/IMG-0773.jpg?v=1770071938"},{"product_id":"beauty-of-joseon-green-plum-refreshing-cleanser","title":"Beauty of Joseon GREEN PLUM REFRESHING CLEANSER","description":"\n\u003cp\u003e\u003cstrong\u003eWhat it is:\u003c\/strong\u003e Beauty of Joseon GREEN PLUM REFRESHING CLEANSER\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAuthentic Korean skincare product\u003c\/li\u003e\n\u003cli\u003eDesigned for daily use\u003c\/li\u003e\n\u003cli\u003eHigh-quality ingredients for effective results\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply as part of your skincare routine. Follow with moisturizer or sunscreen if used in the morning.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAuthenticity:\u003c\/strong\u003e 100% authentic. Imported from Korea.\u003c\/p\u003e\n","brand":"Beauty of Joseon","offers":[{"title":"100ML","offer_id":44413674782806,"sku":"8.81E+12","price":4899.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0577\/1709\/6534\/files\/IMG-3466.jpg?v=1775513797"},{"product_id":"beauty-of-joseon-ginseng-cleansing-oil-210ml","title":"Beauty of Joseon GINSENG CLEANSING OIL 210ML","description":"\u003cp\u003e100% authentic. Imported from Korea. Patch test recommended.\u003c\/p\u003e","brand":"Beauty of Joseon","offers":[{"title":"Default Title","offer_id":44833507803222,"sku":"8809968130130","price":6995.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0577\/1709\/6534\/files\/IMG-5959.jpg?v=1780855572"}],"url":"https:\/\/shopbeyondborders.pk\/collections\/beauty-of-joseon.oembed","provider":"Beyond Borders","version":"1.0","type":"link"}